Thursday, April 30, 2009

Fuel is pumping engines Burnin' hard, loose and clean

Ok so I had a shot aimed at gamers before but it was more geared toward Warcraft. No I have my hands on an energy shot aimed more at gamers who play more action packed games like Halo, Team Fortress, Call of duty, Gears of War 2, or even Rockband 2. I mean how cool are you going to look breaking out your Mana potion bottle while playing a marathon game with your friends? You can’t bust out with a 5 hour energy either because that is like something your mom might drink. So X Fuel gives you the best option.

Packaging: So you start out with a fat 2 oz plastic bottle. The bottle is wrapped in a black label with some green tinted lighting all over it. Right in the middle is a big green X with the word “Fuel” in the middle of it in a cool silver video game type font. The X has a pattern in it like the surface of the moon. Love the job on that logo. On the lid it reads “Xtreme energy shot” and at the bottom is the slogan. Back has the usual nutrition facts. I think they did a great job on this package. It has a cool aggressive look to it that will fit in well with the target market. Grade B for packaging

Slogan: Right on the front of the bottle you have “Take it to the next level”. This is a good slogan for any drink or shot. The fact that it fits so well with the video game theme just makes it that much better. B+ for slogan

Taste: So there is no clue on the bottle as to the flavor. I hope it is a flavor I like. I twist off the lid and pour it into a shot glass. The liquid inside is a pale orange color. The scent is sweet with no vitamin smell. Downing the shot I get a nice sweet apple/berry taste with pretty much no bitterness or aftertaste. It is a unique flavor and hard to really pin down exactly and I think everyone will have a different opinion on what it taste like. It is actually pretty good for a shot. I think they did a good job masking any of the energy ingredients without overdoing the sweetness or the tartness. Grade B for taste

Kick/Ingredients: I tried X fuel several times in different settings and each time it performed well. I used it while playing various games on my PS3 and my Xbox 360 and I really felt it helped my reflexes go up a bit. I hit more notes in Rock band 2 and in the FPS games I played I was quicker and deadlier than usual. One of the good tings is that is not over the top so if you are sniping you will not be jittery and miss that head shot. I found that in around 15 minutes of drinking the shot I got a nice mid level boost that was not jittery and lasted me a good 4 hours with no crash. X Fuel is powered by Caffeine, Taurine, Glucuronolactone, Tyrosine, L- Phenylalanine, Malic acid, a huge dose of B vitamins, and 166% dv of Vitamin C. Amounts of Caffeine and Taurine are not listed but I expect they are the usual amounts. There are no calories or carbs Grade B for kick.

Web Presence: For a small company they have a pretty nice website at xfuel4gamers.com that is in the process of being updated. It has a really cool flash intro that works well with the gamer theme of the shot. There is an about section, ingredients info, a store, and a bit more. Soon there will be gamer forums and more so make sure you check it out. Grade B for web presence.

Recap:

  • Packaging B
  • Slogan B+
  • Taste B
  • Kick/Ingredients B
  • Web Presence B

Ok so I am not going to tell you this is the strongest most awesome shot out there. It is above average. It is at least equal to 90% of the shots out there and that includes the market leaders. It does come in a nicer bottle with a big mouth that makes it easier to slam. It does taste better than most shots out there. It does look a hell of a lot cooler if you are young person to be drinking this shot and not your moms 5 hour energy. To top it all off if you are a gamer you are supporting one of yours and not some corporation. Really I had like 5 bottles of this and considering I have like 20 other types of shots lying around here I reached for this one first(until it was gone). No matter if you are a gamer are not I think you should give this shot a try. I hope these guys make it big and I can find this shot everywhere soon. It could become one of my go to shots for everyday use.


No comments:

Post a Comment